Tag: digital marketing
The Digital Oracle’s Paradox:
Dodson’s “Beautiful” Challenge to Marketing Orthodoxy In “AI Marketing Innovation Director: The Beautiful Paradox,” Simon Dodson performs a curious magic trick: he simultaneously dismantles and reinforces the very industry he examines. The book functions as both critique and manifesto, positioning the modern marketing technologist as both prophet and charlatan in our algorithmic age. The Messy…
Digital Marketing and AI Trends Shaping SMBs in 2025
AI-Powered Personalization in Digital Marketing In the ever-evolving landscape of digital marketing, the emergence of Artificial Intelligence (AI) has revolutionized how small and medium-sized businesses (SMBs) connect with their customers. One of the prominent applications of AI in this domain is hyper-targeted content creation. By utilizing advanced algorithms, businesses can analyze extensive consumer data to…
